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Cellfire delivers coupons and discount offers directly to consumer’s mobile phones.

Provider of mobile-device-based coupons and discounts. The company’s technology is designed to enable users to carry, store, and redeem valuable coupons on their cell phones. Retailers can redeem and reconcile these coupons at the point-of-sale without installing new hardware. The opt-in marketing solution is customized according to the user’s geographic region.

Source – Dow Jones VentureSources